We saw this in a magazine recently and felt compelled to share it with you. Unless football pundit Alan Hansen now works as a farm cow chewing cud to produce milk this advert makes no sense whatsoever.
Who comes up with shit like this?
Ad Man # 1: “The product is chewing gum, we need to promote this in a way that doesn’t only sell the product as being cool but it has to have a health benefit angle too.”
Ad Man # 2: “I know let’s have Alan Hansen dressed in a suit sitting in the back of his chauffeur driven car telling us about how he never looks slovenly when he chews and that gum is also good for your teeth.”
Ad Man # 1: “Excellent work. That’s a rap everybody.”